In a beauty-conscious world, customers love buying unique and attractive products. In a crowded market, only custom-designed boxes with an appealing design look prominent, make your brand stand out, and boost sales.
An industry report from 2023 stated that “25% of customers opt to purchase the products due to packaging designs.”
Therefore, it is crucial to customize packaging with a personalized design. But without expert guides, it is quite impossible. If you are looking for innovative ways to customize packaging, you are in the right place. This blog will discuss how to create custom designer boxes easily. Let’s dig in!
1. Define Box Purpose Before You Design
Firstly, examine which box type you need. How is it beneficial for your brand? You can find it by understanding product needs and brand preferences. Also, consider requirements, such as whether you want to enhance product aesthetics, ensure safe delivery, or spread the brand story. So, opt for the packaging that fits your needs.
For example, to ship or display products with a luxurious touch, you need two different box types. White shipping boxes ensure seamless delivery, but luxury gift boxes present products in a visually stunning way. To select the right box, you must examine the products' fragility, transit mode, and customers' interests.
2. Measure Your Product Size Accurately
The main step after understanding box types is measuring the product dimension. Make sure that you have measured the length, width, and height of products accurately. After calculating measurements, add 1 inch to each measurement. Then cut the paperboard precisely.
If you create packaging larger than the product's volume, the products will collide during shipping, resulting in damage. Hence, cut the paperboard according to exact calculations to avoid damage and ensure a perfect fit for your products.
3. Choose Premium Packaging Materials
The critical step in creating custom designer boxes is to pick out the right material. Materials are the building blocks for packaging. Each material option has unique strengths and customization possibilities, so select them according to your needs. Below are the four popular stocks:
Kraft
Eco-friendly, durable, and lightweight. It allows simple printing and fewer finishing options.
Rigid
Highly durable and premium stock. It is used for creating luxury packaging.
Cardboard
Durable and eco-friendly material. It is highly printable for creating custom designs.
Corrugated
High-strength, lightweight, and sustainable stock. It is best for shipping fragile items. Pick any stock according to your brand preference, product needs, and customer interests.
4. Make a Custom Template
After selecting the desired stock, select the desired style and shape. This selection must be according to your product dimension, market trend, and brand preference. There is a wide range of styles, like tuck end, two-piece, three-piece, and many more. You must pick one that is best suited to your brand values and product worth. Your custom design must reflect brand identity with a chic touch.
For instance, shoulder-neck style and rigid gift boxes are popular for luxury products. To add a touch of elegance, go for vibrant printing and striking finishes. Telescope boxes are used to ship premium products safely.
5. Go for the Latest Printing Technique
After selecting a specific design, the next step is printing. It is a crucial step to create a distinctive look. It turns an ordinary box into a powerful brand ambassador. There are so many printing techniques, including digital, offset, flexography, and foil stamping. Each printing option has a unique look and cost range. But you have to pick a suitable printing option that is affordable and creates a vibrant look. The printing technique also must coincide with your desired material type to create a vivid look. Among the many color schemes, two branded color schemes are:
- CMYK
- PMS
Go for the scheme that highlights every minor detail and boosts design vibrancy and packaging readability. A specific color scheme becomes the permanent identity of the brand. This assists buyers in recognizing your brand in the crowd.
6. Prefer Striking Finishes
To add the touch of elegance, go for premium finishes. There is a wide array of striking finishes to jack up packaging appeal and multiply packaging strength. Popular finishes are matte/gloss coating, metallic foiling, embellishments, embossing/debossing, and glass lamination.
Some finishes are ideal for enhancing print quality while maintaining their sleek texture. Others are best at giving a glossy shine and making logos prominent. In addition to boosting the aesthetic appeal of packaging, these finishes also make packaging resistant to tearing and getting scratches. Strikingly finished custom-printed gift boxes grab customers’ attention at first sight more than plain boxes.
7. Select Beautiful Add-Ons
If you want to enhance the packaging functionally and in terms of versatility, go for add-ons. There is a wide range of add-ons, including inserts, compartments, ribbons, die-cut windows, thumb cuts, side locks, magnetic closures, and many more. Inserts keep products in their right place and assist in offering a spellbinding unboxing experience. Interlocking mechanisms keep the packaging closed during jerks and bumps.
Foam is the best option to give a vibrant interior look. Custom pyramid boxes with ribbons enhance the perceived value of products that make your brand the apple of customers' eyes.
8. Test Packaging Durability
After fully customizing your designer box, it is time to check its durability and strength. Let's check how much weight it can carry during handling, storage, and shipping. Durability checks ensure your product will deliver right to the buyer's hands safely. If your box passes the durability test, then pack your products in these boxes to impress buyers and leave a lasting impression of your brand.
Learn More: Disclosing The Custom Designer Box Mystery
Summarizing It All Up!
Creating custom designer boxes is not easy without knowledge of packaging principles. We have discussed all the steps, from understanding box type to selecting materials, designs, shapes, printing, and finishes. By following every step carefully, you can create packaging that truly reflects your brand's sophistication with a luxurious touch.
If you really don't have enough time to customize your boxes, get professional help. Custom Designs Boxes is the leading packaging supplier across the USA and Canada. We use our decade of experience to meet all your packaging needs with minimal investment. We offer a wide range of design options to fulfill all your specific needs. You can enjoy free design assistance and shipping even for low MOQs with us. Email us at sales@customdesignsboxes.com to turn your concepts into amazing custom packaging today!
